Podbean Academy

Podcast Monetization Learning and Courses

Learn How to Make Money with Your Podcast. Our comprehensive guide delves into a range of monetization methods, including crowdfunding, advertising, Apple Podcasts subscriptions, and more. Choose the monetization methods that best fit your podcast.

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Tue, 05 Dec 2023
Cracking the Code: Key Factors Behind the LifeBlood Podcast's Success

Are you passionate about podcasting or eager to learn the secrets to launching, monetizing and growing a successful podcast?Join us for this exciting virtual event where George Grombacher, the host of the renowned LifeBlood podcast, reveals the strategies and insights that led to his podcast's incredible journey over the past five years.What to Expect:• Podcast Growth Strategies: Discover the proven methods that catapulted the LifeBlood podcast to prominence. George will share the key factors responsible for the rapid growth of his show.•Monetization Mastery: Gain valuable insights into podcast monetization as George discusses his experience with host-read ads, programmatic advertising, and the successful partnership with Podbean.• Future Content Trends: Explore the diverse categories that hold the most potential for future growth on the LifeBlood podcast. George will delve into the exciting areas of Wealth, Health, Relationships, Business, Success, Lifestyle, and Coaching.• Innovation and Engagement: Learn how to stay innovative and relevant in the ever-evolving podcasting landscape. Discover George's strategies for continually engaging the audience and securing interesting guests and topics.• Building Community: George will share techniques and methods he's used to foster a strong sense of community and interaction among his podcast's listeners.• Long-Term Vision: Gain insights into George's long-term goals and vision for the LifeBlood podcast as it recently celebrated its significant five-year milestone.

Event
45 mins
How To Monetize Your Podcast

There are many ways to monetize your podcast, and can even be combined together to create multiple paths of monetization. The important things to consider, though, are what each method entails and which methods work best for you and your podcast.

Tutorial
54 mins
Everything You Need to Know to Start a Podcast in the New Year

Interested in preparing your podcast for success in the upcoming year? Join the Podbean team in a live session where we'll explore best practices and offer valuable tips to guide you in launching your podcast successfully. We'll cover essential topics such as distribution across various platforms like Apple Podcasts and The Podbean App, as well as discuss show notes, episode titles, production, and more.Our discussion will revolve around how you can position yourself for optimal podcast results and establish a sustainable strategy for your launch.During this live event episode, we will address the following key areas:-The fundamental steps to launch your podcast effectively.-Best practices for episode format, including intros, outros, music, and more.-Strategies for basic podcast promotion and selecting the right promotional approaches.-Building and engaging your podcast's audience community.-Choosing the most suitable podcast hosting platform.

Event
59 mins
Monetize Your Podcast

Join our concise 45-minute webinar to unlock your podcast's monetization potential with Podbean's integrated tools. Whether you're new to podcasting or a seasoned creator, this session will help you leverage various monetization options to generate income and expand your podcast's reach. You'll also learn how to make your podcast more attractive to potential advertisers and sponsors. Topics covered include creating a reliable income through the patron program, using podcast live streaming for virtual gifts and ticket sales, understanding CPM, attracting advertisers, and enhancing your podcast's traffic and engagement. Don't miss this opportunity to boost your podcast's financial prospects and growth.

Webinar
58 mins
How To Make a Podcast Ad: Live Event

Interested in crafting an outstanding podcast advertisement? Join us as we engage with Kerry Tracy, the Senior Vice President of Advertising at Podbean, and John Kiernan, the Director of Customer Success. They'll share insights on how brands, podcasters, and individual companies can optimize their podcast ads for superior results.During this live episode, we'll explore:-Gaining a deep understanding of your audience-Refining your brand message to resonate with your target audience-Exploring the mechanics of programmatic ads-Comparing the effectiveness of Direct Response Ads versus Branded Ads-Navigating audience demographics and behaviors to enhance targeting-Ensuring the production of high-quality recordings, with a focus on vocal quality-Harnessing the power of host-read ads, understanding host-read ad rates, and budgeting effectively-Selecting the right background music that complements your brand's atmosphere

Event
77 mins
How to Become a Podcast Editor: Monetizing Your Indie Podcast Skills

Have you ever considered turning your editing skills into a professional endeavor? Podbean collaborates with the Global Podcast Editors community and Stephanie Fuccio of Global Podcast Editors to present this panel discussion on the podcast editing industry and the steps involved in becoming a professional podcast editor.We are pleased to welcome our special guests:Fay Fay from 8xtra and NaijaPodHub in NigeriaPuneeth Shenoy from India, the founder of Podcast PunditsDavid Roemer in Mexico, representing Genuina MediaJoin us for "Becoming a Podcast Editing Professional: Leveraging Your Independent Podcasting Expertise for Freelancing, Remote Work, or Entrepreneurship."

Event
50 mins
Creating Consistent Income With Podbean Patron With Now Playing

In this video, the host discusses podcast growth and income strategies with Arnie, the producer and co-host of the Now Playing Podcast. Arnie shares insights into how Now Playing naturally expanded its dedicated fanbase and how they've leveraged Podbean's Patron program to establish a steady monthly income stream for their podcast. They explore the key steps that contributed to their podcast's success, including publishing frequency and community engagement. The conversation also delves into practical advice for podcasters seeking to monetize their content and the ideal timing for implementing monetization strategies. You can find more details and listen to Now Playing on the Podbean App or various podcast directories.

Interview
120 mins
Ads For Podcasters: How To Monetize

Podbean's 2-Hour Ads Bootcamp is for both podcasters and advertisers to learn how podcast ads work, make money from your podcast and advertise on podcasts. 1PM EST/ 10AM PST: ADS FOR PODCASTERS: HOW TO MONETIZELearn how to monetize your podcast through effective advertising strategies!

Event
50 mins
Maximizing Your Podcast Reach: The Power of Programmatic Advertising

Are you eager to elevate your podcast and optimize your earnings? We invite you to participate in a live event dedicated to harnessing the potential of programmatic advertising for podcasts.During this event, Podbean's Senior Vice President of Advertising, Kerry Tracy, and Senior Vice President of Content and Partnerships, Rob Greenlee, will deliver an extensive programmatic advertising guide. They will delve into the most recent developments, share best practices, and unveil strategies for expanding your audience and capitalizing on your podcast content.

Event
62 mins
From Idea to Airwaves: Step-by-Step Creating Ads for Podcasts

Learn the art of crafting podcast ads and unleashing their potential in "From Idea to Airwaves: Step-by-Step Creating Ads for Podcasts," a virtual event hosted by Podbean's experts. Whether you're an aspiring podcaster or a marketer, this event equips you with the skills to create impactful podcast ads. The experts guide you through the entire process, from conceptualization to distribution, sharing insights on successful ad practices. You'll even get a live demo on placing ads on popular podcasts. Key takeaways include understanding podcast advertising fundamentals, crafting compelling ad scripts, targeting the right audience, optimizing ad characteristics, and measuring ad performance. Benefits for businesses advertising on podcasts are highlighted, emphasizing the engaged audience, targeted advertising, enhanced credibility, and extended brand exposure. Don't miss this opportunity to enhance your podcast advertising, whether you're a novice or experienced podcaster. Reserve your spot for practical tips and actionable strategies, and engage in live discussions. You can also explore Podbean's Ads Marketplace for more opportunities. For questions, contact podcastingsmarter@podbean.com.

Event